photography Duc Dang
model Van Anh Nhu
creative director Nguyen Nguyen
stylist Phuong An
sketch Minh Trang Nguyen Hoang
assistants Han Vy & Matt Ng
Cancer is so prevalent nowadays as people often think of air in the atmosphere, people are more or less aware of the disease. The ones who are suffering from the disease partly due to the poor air quality within our environment, and also from the daily bad habits.
To follow up with the concept, #psychteam made this project in hopes to remind us not to let the unhealthy habits take control of our lives. Smoking, drinking or too much of any other enhancement aren't good habits, so be smart about your daily choices to keep up a healthy routine.
As for the fruits and vegetables chosen to represent the organs in the body, when taken effect by the disease will turn from ripe to rotten (at a rapid speed x100). So please be aware, and balance to maintain a healthy lifestyle.
"We didn't expect to find that eating fruit and vegetables would prove to be so important in protecting men against cancer," he said. "And for women, we didn't expect being overweight to have a greater effect than alcohol."
Research has proven that cancer is and can be associated with our everyday lifestyle. Take a look at some percentages we found through some Hopkins research.
Cancers in Men
We found the following Risk Factors for Men (%)
Tobacco - 23.0
Lack of fruit and vegetables - 6.1
Occupational exposure - 4.9
Alcohol - 4.6
Overweight and obesity - 4.1
Excessive sun exposure and sunbeds - 3.5
Cancers in Women
We found the following Risk Factors for Woman (%)
Tobacco - 15.6
Overweight and obesity - 6.9
Infections (e.g., HPV) - 3.7
Excessive sun exposure and sunbeds - 3.6
Lack of fruit and vegetables - 3.4
Alcohol - 3.3
We as people need to start prevention strategies and they must be reasonable. For example, consider no alcohol intake as the optimum, but it is not realistic to encourage everyone to stop drinking; in any case, there is some evidence to suggest that a small amount of alcohol has cardiovascular benefits. Overall, however, following healthy lifestyle options will reduce the risk for other diseases in addition to cancer. -PQ
Photo: @dangduc1212 Model: @vananhnhu Stylist: @anniewithart Creative: @st.collectors Sketch: @vyming Videography: @astro.boyyy Assistant: @h.weii , @matt_nguyen3007