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PQs Visual: A Colour Story into the 2018 Fashion Future

photography Ingrid Alice Irsigler

model Odi,, 20 Model Management

hmua & stylist Sam Scarborough

wardrobe H&M

Fashion is a hungry animal that digests the “now” in the blink of an eye and then continues to roam on, looking for the next best thing. Fortunately, because data is now more readily available to analyst groups and brands, trend forecasters are able to predict further into fashion’s future than ever before. In this thought-provoking visual story, Savoir Flair reveals some of the fashion, beauty, art, and commerce trends that are emerging for 2018.


“Psychotropical” is an emerging trend for 2018 that is a subset of the psychedelic movement. Psychotropical fashions are defined by vibrant palettes, vivid tropical color patterns and some with prints rendered by digital engineering, and warped visual cues borrowed from nature (like sunsets and tropical undergrowth). Psychotropical apparel, beauty, and accessories are denoted by a “hyper-real perception of natures”, colors underscored by bright synthetic colorways.

#webtorial #prolificquarterly #fashion

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